Logo Histories

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Research: SEIYU, GKN & Kirin
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Research: SEIYU, GKN & Kirin

Logo Histories' Research Archive Issue 31.

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Richard Baird
Nov 18, 2023
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Research: SEIYU, GKN & Kirin
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In Issue 31 of Logo Histories’ Research Archive we have assets from Ikko Tanaka’s work with Japanese retailer SEIYU; Abram Games’ identity for engineering and manufacturing company GKN; and PAOS’ brand for Kirin.

Research Archive is a look at some of the materials I’ve picked up to write Logo Histories. If you’d like to support this project and access our Logo Histories archive which now includes 100+ stories of logo design of the past (the biggest of its kind) as well as receiving new stories straight to you inbox, click the button below and upgrade to paid.



SEIYU
Ikko Tanaka
1984, Japan

See more: Brand Archive Case Study

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GKN
Abram Games

1968, Great Britain


Kirin
PAOS
1990, Japan


If you would like to support this project, you can become a paid subscriber of Logo Histories, LogoArchive, or both. We also have a shop of historical design books and magazines, plus, a limited edition series of zines on the LogoArchive Shop. If you’re looking for help with your design research, also try our new platform Brand Archive.

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Logo Histories: Suntory Hall

Want more? Check out the story of Takenobu Igarashi's 1986 logo for Suntory Hall. Don’t miss out on this and an archive of nearly 100 other Logo Histories. Subscribe today and receive new histories straight into your inbox each week.


If you enjoyed reading Logo Histories also check out these projects:

Brand Archive – Research tool for brand designers.
LogoArchive Website
– Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Extra Issue – Unlocking opinion and insights from the past.


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By Richard Baird · Hundreds of paid subscribers
Get an instant logo design history lesson – discover the internet's biggest collection of logo stories with Logo Histories.
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Research: SEIYU, GKN & Kirin
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Kamekura's Shell
Yusaku Kamekura's 1963 unused logo proposal forBritish oil giant Shell
Mar 7, 2023 • 
Richard Baird
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Logo Histories
Logo Histories
Kamekura's Shell
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Japan Railways Logo, 1987
Yoji Yamamoto's 1987 logo for Japan Railways.
Apr 8 • 
Richard Baird
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Logo Histories
Japan Railways Logo, 1987
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A signal of change
Niels Hartmann and Jens Neilsen's 1972 logo and design policy for DSB.
May 16, 2023 • 
Richard Baird
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A signal of change
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