Yusaku Kamekura's 1963 unused logo proposal for Shell.
This is a real logo rarity right here.
My first gut reaction to how plain direct and deadpan this logo, the word shell with a dictionary like image of a shell. Almost like a Duchamp or Magritte
This is a real logo rarity right here.
My first gut reaction to how plain direct and deadpan this logo, the word shell with a dictionary like image of a shell. Almost like a Duchamp or Magritte