Logo Histories

Logo Histories

USIA Textiles USA – What's the concept?

The concept behind Bill Cannan & Company's logo for USIA Textiles USA exhibition.

Richard Baird's avatar
Richard Baird
Jul 01, 2026
∙ Paid

Bill Cannan & Company were selected by the United States Information Agency (USIA) to develop a concept for an international traveling exhibition. The theme would be the evolution of textiles in the USA and highlight man-made materials with low environmental impact.

The studio developed an exhibition with portability and adaptability in mind. This addres…

User's avatar

Continue reading this post for free, courtesy of Richard Baird.

Or purchase a paid subscription.
© 2026 Richard Baird Ltd · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture