Today, in Issue 8 of LogoArchive’s Research Archive, we have some images of the NBC brand guidelines produced by Chermayeff & Geismar, Saul Bass’ work for Celenase and Dentsu’s brand identity for Japan National Railways. Last week on Logo Histories we covered the story of the Expo 70 story (more Expo stories later this year). Next week, Poppy shares the history of Lippincott & Margulies 1964 logo for Eastern Airlines. Subscribe here to receive this straight to your inbox on Tuesday.
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Have a great weekend.
All the best, Rich
NBC
Ivan Chermayeff, Thomas Geismar & Steff Geissbuhler
1986, Broadcasting




Meiji
Takenobu Igarashi, Yukimi Sasago, Debi Shimamoto,
Ichiro Takahashi, Kazuhiro Hayase, Honami Morita
1986, Japan, Milk Products




Celanese
Saul Bass and Associates
1968, USA, Fibers, chemicals and paints.




Japan National Railway
Yusuke Kaji, Yoji Yamamoto & Kazumasa Nagai / Dentsu
1987, Japan, Transport




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Next week on Logo Histories
Don’t miss out. Next week on Logo Histories, the fascinating story of the Eastern Airlines logo. This includes a wonderful selection of application imagery. Upgrade to paid below to read this and other great stories.
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