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Open to ideas
The concept of open and closed competitions in the 1960s and 1970s.
Sep 21
•
Richard Baird
3
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Open to ideas
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Change is the only constant
Claude Neon, Freddi Jaggi, Gottschalk+Ash, 1973
Sep 19
•
Richard Baird
5
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Change is the only constant
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A mobile medium
Coordinated rollouts and the role of the vehicle liveries in rebrands.
Sep 14
4
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A mobile medium
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Blue skies and bright sunshine
Mitsuo Katsui's 1972 logo for Kawasaki Shinkin Bank.
Sep 12
•
Richard Baird
6
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Blue skies and bright sunshine
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A complex architecture
Lippincott & Margulies' 1972 logotype and CI for FMC
Sep 5
•
Richard Baird
2
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A complex architecture
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August 2023
The dynamic loop
Yūsaku Kamekura's 1984 logo for Nippon Telegraph & Telephone Corporation
Aug 29
•
Richard Baird
5
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The dynamic loop
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Breathing fire
Unimark International's 1971 logo and corporate identity for AGIP
Aug 22
•
Richard Baird
4
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Breathing fire
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The spirit of the age
Walter Ballmer's 1971 logotype and corporate identity for Olivetti
Aug 15
•
Richard Baird
8
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The spirit of the age
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A hot triangle
PAOS and Masanori Umeda's 1984 logo and CI for Bridgestone
Aug 8
•
Richard Baird
6
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A hot triangle
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Zooming ahead
Rei Yoshimura and PAOS' 1975 logo and corporate identity for Mazda
Aug 1
•
Richard Baird
4
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Zooming ahead
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July 2023
A flower in bloom
Steff Geissbühler's 1977 logo for the Environmental Protection Agency.
Jul 29
•
Richard Baird
6
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A flower in bloom
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Flying into the future
Chermayeff & Geismar's 1966 logo for Mobil
Jul 25
•
Richard Baird
4
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Flying into the future
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