Design Research Unit

ICI Logo, 1969

Design Research Unit’s 1969 corporate identity for ICI.

Oct 14, 2025 • Richard Baird

Bata Logo, 1969

Design Research Unit's 1969 corporate identity for Bata.

Sep 9, 2025 • Richard Baird

Modern, dynamic and human

Design Research Unit’s 1969 corporate identity for ICI

Feb 27, 2024 • Richard Baird

Better with Bata

Design Research Unit's 1969 corporate identity for Bata.

Dec 5, 2023 • Richard Baird

Rule of three

Find out about June Fraser’s 1958 logo for ABC Television, designed at Design Research Unit. LogoArchive's Logo Histories.

Apr 25, 2022 • Poppy Thaxter

A double arrow

The fascinating story of Gerald Barney's 1965 logo design for British Rail. Created while working at Design Research Unit. LogoArchive's Logo Histories.

Dec 2, 2021 • Richard Baird

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