Logo Histories

Logo Histories

Herb Lubalin

PBS logo 1971 & 1984
Herb Lubalin and Chermayeff & Geismar’s logos for PBS, 1971 & 1984.
Jun 17, 2025 • Richard Baird
In 'Living Color'
Chermayeff & Geismar's 1986 logo for NBC.
Mar 5, 2024 • Richard Baird
The natural flow of an unbroken line
Herb Lubalin and Alan Peckolick’s logo for ASICS.
Dec 1, 2021 • Richard Baird
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