Logo Histories

Logo Histories

Leading train travel into the space age

Herbert Matter's 1954 logo for New Haven Railroad.

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Richard Baird
Feb 21, 2022
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As air and car travel proliferated during the post-war period the rail networks found themselves with new competition and a growing perception among the population that they were old-fashioned. New Haven Railroad, under threat from these new transport networks and alongside other financial pressures, installed Patrick B. McGinnis as the new president in

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