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An ‘Omnimark’
Dr. Fritz Eichler and Stefan May's 1970 logo for The Gillette Company.
Richard Baird
Nov 28
6
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An ‘Omnimark’
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Fed-Excellent
Lindon Leader & Landor’s 1994 logomark for FedEx
Poppy Thaxter
and
Richard Baird
Nov 5
4
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Fed-Excellent
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The 'Big W'
Saul Bass / Herb Yager & Associates' 1972 logo for Warner Communications
Richard Baird
Oct 31
8
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The 'Big W'
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A complex architecture
Lippincott & Margulies' 1972 logotype and CI for FMC
Richard Baird
Sep 5
3
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A complex architecture
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A flower in bloom
Steff Geissbühler's 1977 logo for the Environmental Protection Agency.
Richard Baird
Jul 29
7
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A flower in bloom
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Flying into the future
Chermayeff & Geismar's 1966 logo for Mobil
Richard Baird
Jul 25
5
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Flying into the future
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The 'Arden Square'
Lippincott & Marguiles' 1969 corporate identity for Coca-cola
Richard Baird
Jul 18
7
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The 'Arden Square'
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Shorts: Bicentennial Council
Lance Wyman & Bill Cannan's 1973 logo for the Bicentennial Council of the 13 Original States
Richard Baird
May 20
10
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Shorts: Bicentennial Council
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Excellence in all things
Paul Rand's 1961 logo for Westinghouse
Richard Baird
and
Poppy Thaxter
Apr 11
5
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Excellence in all things
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The ‘Hockey Stick’
Lippincott & Margulies’ 1964 logo for Eastern Airlines
Poppy Thaxter
and
Richard Baird
Apr 4
4
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The ‘Hockey Stick’
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First in aluminium
Saul Bass & Associates 1962 logo for The Aluminum Company of America.
Richard Baird
Mar 14
7
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First in aluminium
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Heritage, Horizon and Festival
Bruce Blackburn's 1975 logo for the American Revolution Bicentennial
Richard Baird
Feb 28
7
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Heritage, Horizon and Festival
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