Logo Histories

Logo Histories

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Orange Logos & Corporate Identities

Efficient and caring
Kenneth Hollick's 1974 logo for Greater Manchester Transport.
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A black stone
Alexandre Wollner's 1972 logo for Brazilian bank Itaú
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Richard Baird
A Zocalo
Pedro Ramírez Vázquez, Lance Wyman, Arturo Quiñones and Francisco Gallardo's logo and visual identity for Mexico City Metro.
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Challenging new fields
Clifford Stead Jr. and Lester Beall's 1965 logo for Rohm and Haas
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Richard Baird
A dramatised unity
Saul Bass and Associates' 1965 logo for industrial manufacturer Celanese
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Richard Baird
Modern, dynamic and human
Design Research Unit’s 1969 corporate identity for ICI
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Richard Baird
2
The circuit breaker maker
Gérard Guerre and Technes' 1966 logo design for Merlin Gerin
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Richard Baird
A waxing moon
The intriguing story of Rei Roshimura & PAOS Inc's 1975 logo for Japanese supermarket Daiei.
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Poppy Thaxter
The Lightning Bolt
The striking story behind FHK Henrion’s 1971 logo for London Electricity Board.
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Richard Baird
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Poppy Thaxter
A gift
The fascinating story of the WHSmith logo, designed in 1973 by Professor Richard Guyatt, Nick Jenkins, Ian Middleton and Jane-Ann Withers.
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Richard Baird
Flexible, adaptable and warm
Learn about the contexts, considerations and concepts behind Raymond Loewy's 1966 logo for Co-op France.
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Richard Baird
A snowflake for Sarajevo
Learn about the intriguing story of designer and lawyer Miroslav Antonić Roko's 1978 logo for the 1984 Winter Olympics. LogoArchive's Logo Histories.
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Richard Baird
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