Blue Logos

Aggressive and reliable

Lippincott & Margulies' 1962 logo for Royal Bank.

Sep 3 •

A defensive approach of a valuable symbol

Unimark's 1965 logo and corporate identity for Ford Motor Company

Aug 20 •

Protection of Goods & People

Ivan Chermayeff and PAOS' 1986 logo and corporate identity for Tokio Marine.

Jun 4 •

Progress and power

Tel Design's 1967 logo for Dutch rail network Nederlandse Spoorwegen

May 7 •

Triple stripes and a Trefoil

Hans Fick Trefoil logo and Adolf Dassler's logotype for German sports brand Adidas.

Apr 9 •

A global company in the human age

Shin Matsunaga & PAOS' 1988 logo and corporate identity for Japanese educational materials publisher Benesse.

Nov 21, 2023 •

Saul Bass / Herb Yager & Associates' 1972 logo for Warner Communications

Oct 31, 2023 •

The dynamic loop

Yūsaku Kamekura's 1984 logo for Nippon Telegraph & Telephone Corporation

Aug 29, 2023 •

Rei Yoshimura and PAOS' 1975 logo and corporate identity for Mazda

Aug 1, 2023 •

A flower in bloom

Steff Geissbühler's 1977 logo for the Environmental Protection Agency.

Jul 29, 2023 •

The Saltire takes flight

Margaret Calvert's 1964 logo for Glasgow Airport.

Jul 12, 2023 •

and

A new media landscape

Ikko Tanaka's 1984 logo for Iwate Broadcasting Company

Jun 27, 2023 •

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts