Broadcasting

TV Network Logos: The Stories Behind CBS, NBC, PBS and More

From the CBS eye to the NBC peacock, the histories behind classic television and broadcasting logos.

7 hrs ago • Richard Baird

PBS logo 1971 & 1984

Herb Lubalin and Chermayeff & Geismar’s logos for PBS, 1971 & 1984.

Jun 17, 2025 • Richard Baird

In 'Living Color'

Chermayeff & Geismar's 1986 logo for NBC.

Mar 5, 2024 • Richard Baird

Saul Bass/Herb Yager & Associates' 1972 logo for Warner Communications.

Oct 31, 2023 • Richard Baird

Looking at the world

William Golden's 1951 logo for CBS Television Network.

Jul 5, 2022 • Richard Baird

Bonus Content: Firm’s new logo looks like waste of public funds!

In 1984 Bob Michals weighs in on the new PBS logo.

Dec 1, 2021 • Richard Baird

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