Univers

ERCO Logo, 1976

Otl Aicher's logo for German lighting company ERCO.

Oct 7, 2025 • Richard Baird

Shell Logo, 1971

Raymond Loewy's 1971 logo for British oil giant Shell.

Sep 16, 2025 • Richard Baird

Wolff Olin's 1967 logo for British Oxygen Company.

Mar 25, 2025 • Richard Baird

Fiat Logo, 1968

Armin Vogt and Jean Reiwald's 1968 logo and corporate identity for Fiat.

Dec 24, 2024 • Richard Baird

A jet-age condor

Olaf Leu's 1975 logo and visual identity for LanChile

Aug 13, 2024 • Richard Baird

Come together in Calgary

Gary W. Pampu's 1979 logo and Justason & Tavender's visual identity for the Calgary Winter Olympics of 1988.

Jul 23, 2024 • Richard Baird

Protection of Goods & People

Ivan Chermayeff and PAOS' 1986 logo and corporate identity for Tokio Marine.

Jun 4, 2024 • Richard Baird

Progress and power

Tel Design's 1967 logo for Dutch rail network Nederlandse Spoorwegen

May 7, 2024 • Richard Baird

According to technical requirements

Otl Aicher's logo for German lighting company ERCO

Feb 20, 2024 • Richard Baird

Kinship and solidarity

Julien Hébert's 1963 logo for EXPO67

Feb 13, 2024 • Richard Baird

A gourmet flourish

Saul Bass & Saul Bass & Associates' 1958 logo for Lawry's

Jan 9, 2024 • Richard Baird

Put stripes on things

Wolff Olin's 1967 logo for British Oxygen Company

Dec 27, 2023 • Richard Baird

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