1960s

Rohm and Haas Logo, 1965

Clifford Stead Jr. and Lester Beall's 1965 logo for chemicals and plastics manufacturer Rohm and Haas.

Nov 11, 2025 • Richard Baird

Adidas Trefoil Logo, 1967

Hans Fick's Trefoil and Adolf Dassler's logotype for German sports brand Adidas.

Nov 4, 2025 • Richard Baird

Design Research Unit’s 1969 corporate identity for ICI.

Oct 14, 2025 • Richard Baird

Shell Logo, 1971

Raymond Loewy's 1971 logo for British oil giant Shell.

Sep 16, 2025 • Richard Baird

Bata Logo, 1969

Design Research Unit's 1969 corporate identity for Bata.

Sep 9, 2025 • Richard Baird

Shell Logo Proposal, 1963

Yusaku Kamekura's 1963 unused logo proposal for Shell.

Jul 1, 2025 • Richard Baird

Mexico City Metro Logo, 1969

Pedro Ramírez Vázquez, Lance Wyman, Arturo Quiñones and Francisco Gallardo's logo and visual identity for Mexico City Metro.

May 6, 2025 • Richard Baird

Jean-Marie Chourgnoz, Henry Chaney, Erich Brenzinger and Jean-Roger Rioux's 1967 corporate identity for Elf.

Mar 18, 2025 • Richard Baird

Sapporo '72 Logo

Kazumasa Nagai's 1966 symbol for the Sapporo Winter Olympic Games, 1972.

Jan 21, 2025 • Richard Baird

Fiat Logo, 1968

Armin Vogt and Jean Reiwald's 1968 logo and corporate identity for Fiat.

Dec 24, 2024 • Richard Baird

The ‘Hockey Stick’

Lippincott & Margulies’ 1964 logo for Eastern Airlines

Dec 17, 2024 • Poppy Thaxter and Richard Baird

Progress and harmony of mankind

Takeshi Otaka's 1965 logo for Osaka's Expo '70.

Dec 3, 2024 • Richard Baird

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