1960s

Fiat Logo, 1968

Armin Vogt and Jean Reiwald's 1968 logo and corporate identity for Fiat.

Dec 24, 2024 •

The ‘Hockey Stick’

Lippincott & Margulies’ 1964 logo for Eastern Airlines

Dec 17, 2024 •

and

Progress and harmony of mankind

Takeshi Otaka's 1965 logo for Osaka's Expo '70.

Dec 3, 2024 •

Kamekura's Shell

Yusaku Kamekura's 1963 unused logo proposal for Shell.

Nov 26, 2024 •

Aggressive and reliable

Lippincott & Margulies' 1962 logo for Royal Bank.

Sep 3, 2024 •

Essential and didactic

Bob Noorda's 1962 symbol for Milan Metro

Aug 27, 2024 •

Pedro Ramírez Vázquez, Lance Wyman, Arturo Quiñones and Francisco Gallardo's logo and visual identity for Mexico City Metro.

Aug 6, 2024 •

A symbol of passion and excitement

Yusaku Kamekura's logo for the Tokyo Summer Olympics of 1964

Jul 16, 2024 •

A growing spectrum of activities

Lippincott & Margulies' 1967 logo for RCA

Jun 25, 2024 •

Progress and power

Tel Design's 1967 logo for Dutch rail network Nederlandse Spoorwegen

May 7, 2024 •

The link between supply and demand

Benno Wissing's 1965 logo for Dutch oil and liquid gas brand PAM

Apr 30, 2024 •

Challenging new fields

Clifford Stead Jr. and Lester Beall's 1965 logo for Rohm and Haas

Apr 23, 2024 •

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