Logo Histories

Logo Histories

Design for Television

1950s Logo Design
The decade that modern corporate identity took shape.
2 hrs ago • Richard Baird
RCA, 1967
A growing spectrum of activities - Lippincott & Margulies' 1967 logo for RCA Corporation.
May 19 • Richard Baird
PBS logo 1971 & 1984
Herb Lubalin and Chermayeff & Geismar’s logos for PBS, 1971 & 1984.
Jun 17, 2025 • Richard Baird
CBC, 1974
A Canadian gem – Burton Kramer's 1974 logo for The Canadian Broadcasting Corporation.
Oct 1, 2024 • Richard Baird
In 'Living Color'
Chermayeff & Geismar's 1986 logo for NBC.
Mar 5, 2024 • Richard Baird
The 'Big W'
Saul Bass/Herb Yager & Associates' 1972 logo for Warner Communications.
Oct 31, 2023 • Richard Baird
Uniformity within diversity
Otl Aicher's 1973 logo and corporate identity for ZDF.
Oct 17, 2023 • Richard Baird
Channel 5 & you
Wyman & Cannan’s 1972 logo for Channel 5 (Boston Broadcasters).
Aug 16, 2022 • Poppy Thaxter
Looking at the world
William Golden's 1951 logo for CBS Television Network.
Jul 5, 2022 • Richard Baird
Rule of three
June Fraser’s 1958 logo for ABC Television.
Apr 25, 2022 • Poppy Thaxter
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