Logo Histories

Logo Histories

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Shell Logo Proposal, 1963
Yusaku Kamekura's 1963 unused logo proposal for Shell.
Jul 1, 2025 • Richard Baird
International Paper Co. Logo, 1958
Lester Beall's 1958 logo for International Paper Company.
Apr 1, 2025 • Richard Baird
BOC Logo, 1967
Wolff Olin's 1967 logo for British Oxygen Company.
Mar 25, 2025 • Richard Baird
Fiat Logo, 1968
Armin Vogt and Jean Reiwald's 1968 logo and corporate identity for Fiat.
Dec 24, 2024 • Richard Baird
Kamekura's Shell
Yusaku Kamekura's 1963 unused logo proposal for Shell.
Nov 26, 2024 • Richard Baird
A dramatised unity
Saul Bass and Associates' 1965 logo for industrial manufacturer Celanese
Apr 2, 2024 • Richard Baird
A spruce 'up'
Lester Beall's 1958 logo for international Paper Company
Jan 16, 2024 • Richard Baird
Put stripes on things
Wolff Olin's 1967 logo for British Oxygen Company
Dec 27, 2023 • Richard Baird
Energy that opens up tomorrow
Kazumasa Nagai's 1987 logo for Japanese energy company TEPCO.
Oct 3, 2023 • Richard Baird
Designed for life
Armin Vogt and Jean Reiwald's 1968 logo for Fiat
Apr 25, 2023 • Richard Baird
Kamekura's Shell
Yusaku Kamekura's 1963 unused logo proposal forBritish oil giant Shell
Mar 7, 2023 • Richard Baird
Rolling out a new identity
Robert Miles Runyan's 1970 logo for American forestry product business Crown Zellerbach.
Jan 3, 2023 • Richard Baird
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